Experience VR on AMD Ryzen and Radeon Graphics
South by Southwest® (SXSW®) Conference and Festivals goers: don’t miss the AMD-sponsored VR Lounge, March 14-16, at the JW Marriott Austin, room 402. You’ll find more than just a relaxing vibe and a place to recharge yourself or your electronics. You’ll also have the chance to experience some amazing virtual reality content, and experience it like never before. You’ve heard the buzz about AMD Ryzen™ 7 CPU; now is your chance to see it in person and experience VR content on a PC powered by AMD Ryzen™ 7 and Radeon™ graphics.
Virtual Reality Content to Amaze
“Lincoln in the Bardo” VR
Join us to experience the virtual reality companion piece to the book “Lincoln in the Bardo!” Experience it exclusively at SXSW at the AMD-sponsored VR Lounge. Follow a mourning Abraham Lincoln on the night of the burial of his youngest son, Willie Lincoln. Experience the first-person perspective of a dead soul newly arrived in limbo between life and afterlife. The experience puts you in the story like only VR can, and gives you an experience that uniquely explores death, grief and the powers of good and evil. This innovative, joint collaboration between The New York Times, creative studio Sensorium Works, writer-director Graham Sack, literary studio Plympton, Inc., and AMD technology has been nearly a year in the making.
Built on AMD Radeon Technology
According to Matthew Niederhauser of Sensorium, “When designing the production for the ‘Lincoln in the Bardo’ experience, we needed powerful, stable graphics cards to quickly produce rough stitches of multiple 4K video files on set, and then the final stitches back in the studio. The final stitches were being rendered at 8K which requires extremely heavy lifting from the GPU. We then pulled the rough keys of the ghosts shot on the green screen in Adobe® After Effects® that were then composited into the final stitches in Adobe® Premiere®. Of all our computers in the studio, only the AMD-powered workstation gave us acceptable playback rates at 8K in Adobe Premiere, and stability in exporting the final build of the experience. It really helped us bring everything together for the project!”
Magic Planet’s Globe
Experience imagery and VR in a unique and awe-inspiring way – watch it on Global Imagination’s Magic Planet® digital video globe – a digital display with the sphere-shaped screen. The VR sphere provides a complete 360⁰ visualization of the content all at once!
Try your hand at Epic Games’ action-packed virtual reality game, “Robo Recall,” built exclusively for Oculus Touch and powered by the speed of Radeon graphics. Explore realistic environments as an agent tasked with recalling rogue robots. Thrown into the fray as a Recaller, you must rely on your wits, reflexes and a vast arsenal to eliminate the robot uprising. Feel the energy in full glory on an AMD Ryzen™ 7 + Radeon powered PC!
Grace is an example of a stunning level of quality for realistic digital human performances in VR. She is the synthesis of MacInnes Scott‘s advanced technology team who have propelled her to the forefront of photo-real interactive performances in real-time.
Grace is a beautiful android who longs to be activated. Brought to life by sparks of light that energize her, she rises up and sings a song of loss and desire as she dances on a beam of light. If you reach out and touch her you will “feel” her energy. Grace is an interactive music experience that utilizes HTC Vive’s room scale and is created using photo-real CGI in the Unreal Engine. Welcome to the future. This is the new reality.
AMD-Sponsored VR Lounge at SXSW Hours (SXSW Badge Required for Entry)
JW Marriott, Room 402 – 110 E 2nd St, Austin, TX 78701
Tues., Mar. 14: 9 a.m. – 6 p.m.
Wed., Mar. 15: 11 a.m. – 6 p.m.
Thur., Mar. 16: 11 a.m. – 6 p.m.
Panel: Virtual Reality: The Next News Experience (SXSW Badge Required for Entry)
AMD, along with our technology partners understand the important impact VR will have on journalism. Join Sasa Marinkovic, Head of VR Marketing at AMD and The Associated Press to discuss how virtual reality technology can change the way stories are created, told and experienced, and launch a conversation covering the latest advances in immersive journalism. “Virtual Reality: The Next News Experience” will be March 14, from 3:30 – 4:30 p.m. CT at the Hyatt Regency, Austin, Ballrooms 5-7.